Sustaining Way is an interfaith nonprofit that uses education, collaboration, and workforce development to cultivate a thriving, sustainable community and environment. Sustaining Way uses a unique community-based approach to sustainability through Annie’s House, a one-of-a-kind demonstration site in the Nicholtown community of Greenville, South Carolina.
I partnered with Sustaining Way to redesign their logo and develop a brand guide to direct the nonprofit’s marketing practices as they expanded their personnel and presence in the Nicholtown community. The logo itself was designed to call attention to the nonprofit’s “green” approach to community engagement and improvement. A new website was designed and developed to coincide with the branding update.